Our Blog

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Ensuring Safety: Tracking Important Topics, Acting Fast, and Measuring Results

How top visitor attractions are using Tatvam during the COVID-19 pandemic to receive important alerts, measure guest sentiment and ensure a safe and enjoyable guest experience. The Challenge of COVID-19 Its no secret that this has been the toughest year on record for the global attractions industry.   With the...

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Complete Guide on Community Management

Industry estimates show that there are over 2.5 billion gamers worldwide. 2.2 billion of those gamers utilizesmart devices to access different gaming platforms. With so many gamers around the world,revenue from the PC gaming market brought in $37 billion in the US alone.  Video games reach a wide demographic around the world. 28% of US gamers are under18 years old,...

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5 Major Challenges of a Community Manager

The gaming community continues to grow every single year. By the end of 2020, the online games segment is expected to generate more than $18 million in revenue.  Experts put the annual growth rate at 0.9%. User penetration could hit the 13.8% mark by 2025. From the statistics, it is clear to...

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Voice of the Customer Best Practices

Most industry leaders are known to collect surveys, develop marketing strategies, and frequently collect customer feedback, but how well do they listen to their customers? In today’s world, customers have developed a diverse and unique voice throughout their customer journey. It’s impossible for brands to leverage experience if they...

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Community Management Tools to Help the Video Game Industry

The gaming industry is an ever-growing community. It’s composed of online members that come together to exchange ideas about the games they love. Most gaming communities start small and have just a few members who create a forum. But over time, the word spreads across the internet, and they...

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Customer Experience Management Strategy and Marketing

So much has changed on what defines customer loyalty today. Unlike in the past, where price and product could keep a customer returning to your business, client retention is now more about customer experience. Customers want a brand that listens, understands, and responds to their needs. They want a...

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Sentiment Analysis – Positive, Negative and Neutral

If you are a business, dealing with thousands of customers, a reliable sentiment analysis tool can help you analyze and optimize customers’ opinions. The opinions you collect can help with market research, product development, and reputation management. What is Sentiment Analysis? Sentiment analysis is the identification and interpretation of...

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Should You Delete Customers’ Negative Comments on Social Media?

When starting a digital brand, unsatisfied customers who leave negative comments about your brand is no surprise. The first instinct when you see a negative comment is to protect your brand by deleting the feedback. Deleting is not usually the wisest choice, but the possibility of damage to online...

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Methods of Gathering Customer Feedback

Customers are the core focus of the business. They are the reason companies spend a substantial amount of time trying to understand their needs and how to fulfill them. Customer feedback tools play a significant role in identifying customer needs. They are the insights that indicate how a customer...

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Reopening Guide for Tracking The Trends of Customer Sentiment

Several states have been lifting the stay-at-home orders and reopening for non-essential businesses in the past few weeks. In some states, things have developed further, and customers can visit tourist attractions, take local flights, or even eat in restaurants. But, despite the lifting of restrictions, customers are still not...